|
One of the latest international retailers to embrace ADT's Sensormatic Ultra•Exit solution is Nespresso, with more than 120 sales boutiques and boutique bars in key cities around the world. As the fastest growing operating unit of the Switzerland-based Nestlé group, Nespresso sells sophisticated coffee machines, accessories and premium portioned coffees.
To protect their high valued products from theft while preserving their stores'café appeal, Nespresso required the right EAS solution. Nespresso tried Radio Frequency (RF) systems but were dissatisfied with their performance.
"We needed an EAS solution that could offer wide exit protection in a stylish design that blended into our unique café environment," said Nespresso.
"We needed an EAS solution that could offer wide exit protection in a stylish design that blended into our unique café environment"
"Another key criterion was a hard tag capable of protecting our high-end coffee machines and accessories," they added. "Also a significant consideration is our popular assortment of cookies and chocolates openly displayed for our guests' convenience. This challenge required a labeling solution that was not only small enough to fit inside compact products without covering the brand or content information, but also would be detected in and around the metallic packaging of these products. In addition to all of the important benefits Ultra•Exit offered, we had the choice of a concealed system that was perfect for one of our stores in Spain."
Ultra•Exit delivers one of the highest levels of anti-theft detection capabilities available today - a top priority shared by leading retailers. Acousto-magnetic (AM) EAS systems are the preferred anti-theft technology for retailers, especially for those like Nespresso selling metal-based or metal-packaged goods. Compared to RF systems, AM systems have the highest detection rate to protect all types of products. In particular, they can detect security tags inside foil-lined bags or tagged products containing non-ferrous metal.
Other leading global retailers with extensive international presence include Grupo Cortefiel, Inditex, Mango and Marionnaud. All have recognized the benefits of the Sensormatic Ultra•Exit anti-theft system in helping them preserve store aesthetics, improve store operations and protect their profits.
For more information on Sensormatic Ultra•Exit solutions visit www.sensormatic.com/Products/EAS/DetectionSystems/
PedestalSystems/PedestalSystems_home.aspx.
|
