With a carefully appointed selection of international brands and popular high street fashion and lifestyle stores, ION Orchard has become the "center of gravity" in the retail scene. ION Orchard offers customers spectacular frontage and innovative design-inspired concepts within one unique award-winning development.

A joint venture by Hong Kong conglomerate Sun Hung Kai Properties and Singapore's property group, CapitaLand Limited, ION Orchard is located in a busy part of Singapore's commercial and shopping route - attracting an average of 200,000 visitors flowing through their stores on weekends.

As a premier shopping destination ION Orchard sells a variety of upscale goods such as apparel, fragrances, accessories, jewelry, and other merchandise. To protect these popular, high-value products from theft while preserving their upscale setting, retailers in ION Orchard turned to ADT - the world's largest provider of electronic security services - for an integrated approach to help optimize the customer experience at this busy shopping hub. In fact over 95% of ION Orchard's retailers who have installed EAS have deployed the Sensormatic EAS solution.

To help combat shoplifting and maximize customer flow while preserving store aesthetics, ADT provided the Sensormatic concealed Electronic Article Surveillance (EAS) system. Hidden under floors, the Sensormatic EAS system provides highly effective Ultra•Max acousto-magnetic (AM) anti-theft technology while maintaining a convenient and appealing customer experience in a unique shopping environment. The concealed EAS solution is compatible with all Ultra•Max tags and labels which enables ION Orchard retailers to choose from a wide variety of AM hard tags and source tagging labels to protect merchandise based on their specific needs. VGO Corporation Limited, which manages eight boutiques at ION Orchard, Just Cavalli, Promod, Springfield, O'Neill, 7 for All Mankind, 6Five Barcode, World of Sports and Columbia, required reliable concealed coverage that blended with their store environment without obstructing customer flow, while increasing open merchandising opportunities to help improve the bottom line.

"We have chosen ADT's Sensormatic concealed EAS systems to secure all our eight stores in ION Orchard due to its reputable brand and we are satisfied with the performance it has promised to deliver." - Jasmine Tan, COO of VGO

According to Jasmine Tan, COO of VGO, "System reliability is an important consideration when we select a security solution, as the right solution will enable us to improve our operation's efficiency and manage our merchandise effectively. We have chosen ADT's Sensormatic concealed EAS systems to secure all our eight stores in ION Orchard due to its reputable brand and we are satisfied with the performance it has promised to deliver."

The 2009 Global Retail Theft Barometer reported shoplifting in Asia-Pacific represented the highest source of shrink at over 50 percent, followed by employee theft at 22 percent. Shoplifters target popular, smaller, easily-concealed expensive items that offer high resale street value, some of which have foil packaging. AM-based EAS systems are the preferred anti-theft technology for retailers, especially for retailers that sell foil-based products or goods in foil packaging. Compared to RF systems, research has shown AM systems to have the highest detection rates to protect all types of highly stolen merchandise. In addition to embracing EAS as a reliable solution to protect against shoplifting, ION Orchard retailers can rely on video surveillance to combat employee theft and vendor fraud. ADT offers retailers flexibility and customization into any size retail format to easily integrate its Intellex brand of Digital Video Management Systems (DVMS) into existing in-store security applications and technology as a cost-effective solution while protecting merchandise.

For more information on Sensormatic Analytics solutions visit www.Sensormatic.com/Products/EAS/DetectionSystems/ConcealedSystems/ConcealedSystems_home.aspx.