• ShopperTrak Analytics data suggests Hong Kong holiday traffic will be up 6% compared to last year
• Dec. 19, 2026 (Super Saturday) is predicted to be the season’s busiest shopping day for in-store retail in Hong Kong
• In-store traffic on the busiest day is expected to peak between 4 p.m. and 5 p.m.

HONG KONG — September 23, 2026—Sensormatic Solutions, the leading global retail solutions portfolio of Johnson Controls (NYSE: JCI), today released its annual global predictions for the holiday season’s busiest shopping days. In Hong Kong, specifically, analysis of its ShopperTrak Analytics traffic data reveals Dec. 19, 2026 (Super Saturday) is predicted to be the biggest day for holiday store visits, followed by Dec. 12, 2026 (the second Saturday in December) and Dec. 20, 2026 (Super Sunday). Overall, holiday retail performance is expected to increase 6% compared with last year. “Most purchase journeys now start online, meaning shoppers arrive with a clear idea of what they want in mind and choose retailers they trust to deliver that product with a seamless experience to match,” said Tony D’Onofrio, president of Sensormatic Solutions. “The sale is already done by the time they set foot in the store. The retailer’s job is to meet them at that moment: have the product ready, where it should be and at the right price. If you can do that, you’ll have a happy holiday season.”

What the data shows

Sensormatic Solutions predicts Hong Kong in-store traffic will peak on Dec. 19, 2026 (Super Saturday) and remain strong deep into December, with daily visits expected to peak between 4 p.m. and 5 p.m.. With Christmas falling on a Friday, the final weekend before Christmas and the Christmas holiday period are likely to see sustained activity.

Based on Sensormatic Solutions Hong Kong traffic data, the organization predicts that the season’s busiest shopping days will be:

1. Dec. 19, 2026 (Super Saturday)
2. Dec. 12, 2026 (Second Saturday in Dec.)
3. Dec. 20, 2026 (Super Sunday)
4. Dec. 25, 2026 (Christmas)
5. Dec. 26, 2026 (Boxing Day)

Globally, the busiest shopping days of the holiday rush are expected to be:

For more about Sensormatic Solutions in-store traffic insights and retail analytics technology, visit www.sensormatic.com/en_hk/shopper-insights and follow @sensormatic on LinkedIn, using #SensormaticHolidays for all related content.

Johnson Controls, a global leader in thermal management, mission-critical building systems, energy efficiency, and decarbonization, helps customers use energy more productively, reduce carbon emissions, and operate with the precision and resilience required in rapidly expanding industries such as data centers, healthcare, pharmaceuticals, advanced manufacturing, and higher education.

For more than 140 years, Johnson Controls has delivered performance where it really matters. Backed by advanced technology, lifecycle services and an industry-leading field organization, we elevate customer performance, turn goals into real-world results and help move society forward.

Visit www.johnsoncontrols.com for more information and follow @Johnsoncontrols on social platforms.

Sensormatic Solutions, the leading global retail solutions portfolio of Johnson Controls, powers safe, secure and seamless retail experiences. For more than 60 years, the brand has been at the forefront of the industry’s fast-moving technology adoption, redefining retail operations on a global scale and turning insights into actions. Sensormatic Solutions delivers an interconnected ecosystem of loss prevention, inventory intelligence and traffic insight solutions, along with our services and partners to enable retailers worldwide to innovate and elevate with precision, connecting data-driven outcomes that shape retail’s future. Please visit Sensormatic Solutions or follow us on LinkedIn and our YouTube channel.

###

© 2026 Johnson Controls.  All Rights Reserved. SENSORMATIC, SHOPPERTRAK, TRUEVUE and the product names listed above are trademarks and/or registered trademarks. Unauthorized use is strictly prohibited.