EMEA Market Insights

As global leader in shopper behaviour analytics, Sensormatic captures more than 40 billion shoppers annually in both retail and shopping centre destinations in over 100 countries around the world.

We are committed to providing partners and industry professionals with multiple tools to make data-driven decisions. We are pleased to share with you our Market Insights that highlight key moments throughout the year:

  • Monthly traffic indices for retail and shopping centres
  • HolidayTrak: performance insights for events such as Black Friday and Mother’s Day
  • TrendTrak: quarterly market analysis of industry performance
  • Data Sources:
    • Geographies:
      • AE, AT, CH, CZ, DE, ES, FR, IE, IT, NL, PL, PT, SE, UK
    • Categories:
      • Total Mall – All Mall types, including outlet malls and retail parks
      • Total Retail – Aggregation of diverse retail sectors, including Apparel and Footwear, Sporting Goods, Personal Accessories, Luxury Goods, Department Stores, Home and Garden, and Food and Beverage, Self-Care-Health-Beauty, providing a broad and representative index
    • Calendar:
      • 2025 Q1 2025 Q2 2025 Q3 2025 Q4
        4-4-5 Retail and
        Mall Indices
        Monthly Monthly Monthly Monthly
        TrendTrak January
        2024 Q4
        April
        2025 Q1
        July
        2025 Q2
        October
        2025 Q3
        HolidayTrak February
        Valentine's Day
        May
        Mother's Day
        August
        Summer Sales
        November
        Black Friday

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