Imagine understanding how your in-store traffic compares to similar retailers. ShopperTrak Market Intelligence arms retailers with people-counting insights to benchmark performance of a group of stores against the rest of the market by geography or sub-vertical and understand the performance of your stores at the city, region or country level.

Retailers rely on ShopperTrak cloud-based analytics to build powerful new performance metrics, draw insights and make the most informed decision. ShopperTrak Academy is an online resource that is on-demand, completely self-paced and available in nine languages to help retailers create a data-driven culture. It helps drive traffic data usage to the store level, ensuring store operations teams understand how Shoppertrak Traffic Insights can be used to optimise labour, improve conversions and identify traffic trends for delivering the optimal shopper experience.