Shopper Mobility

Enhancing the shopper journey with location-based mobility data

Shopper visit mobile data enables insights into shopper behaviour and patterns beyond the store.

Understanding evolving shopping habits and gaining insights in order to adjust operations and customer engagement accordingly is more critical than ever before. The shopping journey is a fluid process, with consumers bouncing between online and offline along the path to purchase. Shopper mobility data will improve a retailer’s view of shopper engagement, allowing them to better predict customer behaviour, enhance store performance, increase conversion rates and optimise brand performance.

Brand Loyalty
Ensure customer satisfaction by verifying delivery and authenticity of genuine brand products
Cross-Shopping Visits
Know where shoppers visit before and after your location
Benchmarking
Understand how your store or site is performing against a group or entire segment