Measure and Benchmark Traffic and Shopper Data to Help Optimise Operations and Enhance the Customer Experience
Retail stores and large venues need predictive retail analytics with a clear, reliable view of traffic data to help make informed decisions that drive sales. Sensormatic Solutions aggregates powerful sets of data into one centralised location so you can make sense of what is happening – and why – in your retail category, market and store within seconds.
Built with continuously evolving customer-driven feedback, ShopperTrak Analytics provides accurate insights into labour and store performance optimisation, marketing effectiveness, merchandise planning and property investments. By incorporating broader property and company-wide analytics, you can convert diverse data sets into actionable insights and create a superior shopping experience.
Exclude Staff Movements from Store Counts
Sensormatic Solutions utilises traffic data collected by overhead people counting devices to help you boost engagement and drive conversion and profitability. Our Employee Exclusion solution works to remove staff movements from store traffic counts, allowing you to calculate more precise conversion rates and measure how effective your staff is in engaging shoppers.
Know Store Occupancy Changes in Real Time
Sensormatic Solutions’ Occupancy solution powered by ShopperTrak Analytics helps you to accurately understand shopper density within your store. We can help you to follow local or government ordinances to meet social distancing guidelines, stay within maximum limits and improve traffic management strategies. With up-to-the-minute visibility into occupancy, you will have the information you need to optimise staffing and provide greater customer engagement during peak traffic times.
Drive Exceptional Customer Experience and Sales Effectiveness
Sensormatic Solutions has partnered with HappyOrNot®, a real-time customer feedback management company that provides awareness as to when, where and why your customers were satisfied with their shopping experience. This collaboration, called Brand Vitality Meter, brings together the expertise of both companies to deliver exceptional insights from solutions which optimise the customer experiences that drive business growth.
Execute Strategies to Meet Customer Expectations
Uncover the transformative secret that sets industry leaders apart from the rest - the power to dismantle organisational barriers and cultivate the essential capabilities that unlock unparalleled performance. Unleash the full potential of traffic data to revolutionise your organisation, optimise performance, and drive revenue growth.
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