Modern retailers have access to valuable analytics and insights into virtual shopping cart conversion and abandonment, but often lack similar in-store insights. TrueVUE Fitting Room 360° helps build a digital footprint in your store. RFID-enabled fitting rooms provide real-time data on shopper interaction with merchandise to capitalize on opportunities in this important conversion zone. TrueVUE Fitting Room 360° combines store traffic, real-time RFID-tagged inventory and point-of-sale data to better engage with shoppers and capitalize on opportunities in this important conversion zone. RFID-enabled sensors capture merchandise data to uncover predictive and prescriptive insights in shopper engagement, merchandising, operational efficiencies, loss prevention and staffing needs to create an optimal shopper experience.

• Maximize Conversion: Enables marketing and cross-selling opportunities on merchandise brought into the fitting room
• Merchandising Insights: Optimize apparel selections by monitoring items frequently brought into the fitting room together, left behind or not purchased
• Shopper Experience: Provides item-level visibility into RFID tagged fitting room merchandise to help store associates deliver personalized service