Please select your preferred region

Europe, Middle East, Africa

Please select your preferred region

Europe, Middle East, Africa

Article

ShopperTrak Dispels “Retail Ice Age” Myth on Varney & Co

September 21, 2019 ByStaff

Share

 

Top Rated Fox Business TV Show Features ShopperTrak’s Brian Field

As the holiday season fast approaches, retailers are gearing up for their busiest and brightest time of the year. Stuart Varney, host of Varney & Co., the highest rated market program on television, talked with ShopperTrak’s own Brian Field, senior director of retail consulting practice, about new ShopperTrak data to dispel the “retail ice age” myth as brick-and-mortar retailers prepare for increased shopper traffic during the 10 busiest shopping days.

Field shares his expert insights on how retailers are coming to terms with the intersection of bricks and clicks, changing the way they’re doing business with their customers and focusing more on experiential retail. Check out the full interview with Brian Field on Varney & Co. by clicking video below.

Share

Explore Related Topics

Ready to see how Sensormatic Solutions can transform your bottom line?

Contact Us

Stay one step ahead with our articles, insights and latest news.

See more
mall hallway with moving people
retail shrink analytics