In March 2023, CRN, a top source for IT channel news, analysis, and insight, announced that David Green, Sensormatic Solutions Global Channels and Unified Commerce Leader, was included in its annual list of Channel Chiefs. Green—who is responsible for the brand's strategy, sales, and programming for Indirect Channels, Inside Sales, and eCommerce, as well as managing demand generation—was recognized by the outlet for his exceptional channel leadership in uncertain times.

“Working with David is like attending a master class in channel leadership,” said Marco Landi, Chief Revenue Officer at Sensormatic Solutions. “His depth of knowledge, unique point of view, and drive to pursue progress for Sensormatic Solutions and our channel partners is evident in all that he does. We’re thrilled that CRN and the larger channel community have taken note and named him among their 2023 Channel Chiefs.”

CRN’s annual list honors channel executives who show extraordinary commitment to developing strategies and partner programs that help businesses overcome operational challenges. Green’s work at Sensormatic Solutions exemplifies his commitment to this mission. It’s especially clear in his work defining, building, and implementing the brand’s first channel partner training program. The initiative, which the team undertook in 2022, provides partners with no-cost access to classes and resources that can help them build skills and accelerate growth.

This program and his other work for the organization illustrate his personal philosophy, which emphasizes mutual growth and added market value by treating partners as trusted extensions of Sensormatic Solutions. His approach is informed by over 30 years of experience in the public and private sectors. Green’s diverse background—which includes time in law enforcement; private security; and hardware, software, and AI solution sales for global enterprise and government markets—fostered the understanding of the value of collaboration at every level and commitment to innovation he brings to his current role.

Congratulations, David! The Sensormatic Solutions team is lucky to have you.