Retail Analytics Suite

Make sense of your traffic data and maximize total sales opportunity.

Measure and benchmark traffic and shopper analytics to help optimize operations and the customer experience.

Retail stores and large venues need predictive retail analytics with a clear, reliable look at traffic data to help make informed decisions that drive sales. ShopperTrak aggregates powerful sets of data into one, centralized location so you can make sense of what is happening within your retail category, market, and store — and why — within seconds.

ShopperTrak Analytics Suite provides accurate insight into your traffic and visitor behavior so you can help optimize marketing, operations, staffing and deployment. Incorporating broader market benchmark, promotional and other data sets, you can convert real-time data into meaningful insights to create a superior shopping experience.

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  • Analytics as a Service

    Slice and dice data from any source to make business decisions from a web-based technology.

  • Understanding Big Data

    Explore and visualize integrated data sets to quickly discover insights and create meaningful change.

  • Customized Reporting

    From small retailers to large venues, view the KPIs most relevant to your unique business needs.

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Remove staff movements from store counts

Sensormatic Solutions utilizes traffic data collected by people counting devices to help you boost engagement and drive conversion and profitability. Our Employee Exclusion solution helps remove staff movements from store traffic counts, allowing more you to calculate more precise conversion rates and measure how effective your staff is in engaging shoppers.

Learn more about Employee Exclusion

Know store occupancy changes in real-time

Sensormatic Solution’ Occupancy solution helps you to accurately understand shopper density within your store. We can help you follow local or government ordinances to meet social distancing guidelines, meet maximum limits and improve traffic management strategies. With up-to-the-minute visibility into occupancy, you will have the information you need to optimize staffing and provide greater customer engagement during peak traffic times.

Learn more about our Occupancy solution
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Learn how traffic analytics can drive sales and enhance the customer experience.

Schedule a demo
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Grow In-Store Sales with Traffic Data

Learn more about Sensormatic’s innovative traffic insights and discover ShopperTrak’s simple matrix system that makes this data immediately available for actionable for growth.

Download the eBook

Related Offerings

view of traffic from indoor-outdoor multi-level shopping mall

People Counting & Conversion

Increase conversions by counting visitors with accuracy.

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Shopper Journey

Blending accurate in-store data to help reinvent the shopper experience.

mall shoppers near women's shoes and handbags mall store

Market Benchmarks

Store benchmarking for unparalleled insights into shopper traffic trends.