Press Release

Sensormatic Solutions by Johnson Controls: 2022 Black Friday weekend shopper traffic sets stage for a successful in-store shopping season

November 29, 2022 BySensormaticTeam

Share

  • Final data reveals Black Friday shopper traffic increased by 3.1% compared to 2021, showing a welcome uptick for in-store shopping
  • The peak time for in-store Black Friday shopping was between 1 - 3 p.m., as it has been in years past

senior male female couple in holiday decorated retail mall carrying shopping bags

NEUHAUSEN, Switzerland—November 29, 2022—Sensormatic Solutions, the leading global retail solutions portfolio of Johnson Controls, today released its final recap of U.S. shopper traffic from Thanksgiving Day (November 24) through Sunday, November 27, 2022. These results are informed by retail traffic data analytics within the company’s intelligent operating platform, Sensormatic IQ.

Sensormatic Solutions found that store traffic for the 2022 Black Friday weekend was flat compared to 2021. Store traffic on Saturday, November 26, decreased 2.7%, while traffic on Sunday, November 27, decreased by 4.1%. Altogether, 2022 Black Friday weekend shopper traffic is consistent with year-over-year traffic trends pre-pandemic.

“In many ways, this holiday season is a return to form for retailers as the traffic trends follow closely what we’ve seen for the entire period post-Labor Day to the week prior to Thanksgiving,” said Brian Field, global leader of retail consulting and analytics at Sensormatic Solutions. “Shopping patterns are no longer being dictated by health and safety concerns, at least not to the extent they were in 2020 and 2021. Retailers have the opportunity to continue to capture the magic of in-store shopping this year as the final data for actual Black Friday was strong.”

Sensormatic Solutions also analyzed traffic on Thanksgiving Day and Black Friday. After all its data was tallied, the final results show that store traffic on Thanksgiving Day saw an uptick from 2021’s numbers, with a 17.2% increase and store traffic on Black Friday increased 3.1% compared to 2021. The peak time for in-store Black Friday shopping was between 1 - 3 p.m., as it has been in years past.

Additional information on the 2022 holiday season is available here:

For more Sensormatic Solutions holiday insights use #SensormaticHolidays2022 to follow along on LinkedIn and Twitter.

About Johnson Controls

At Johnson Controls (NYSE:JCI), we transform the environments where people live, work, learn and play. As the global leader in smart, healthy and sustainable buildings, our mission is to reimagine the performance of buildings to serve people, places and the planet.

Building on a proud history of nearly 140 years of innovation, we deliver the blueprint of the future for industries such as healthcare, schools, data centers, airports, stadiums, manufacturing and beyond through OpenBlue, our comprehensive digital offering.

Today, with a global team of 100,000 experts in more than 150 countries, Johnson Controls offers the world`s largest portfolio of building technology and software as well as service solutions from some of the most trusted names in the industry.

Visit www.johnsoncontrols.com for more information and follow @johnsoncontrols on social platforms.

About Sensormatic Solutions

Sensormatic Solutions is the leading global retail solutions portfolio of Johnson Controls powering operational excellence at scale and enabling smart and connected shopper engagement. Our intelligent digital operating platform – Sensormatic IQ – combines the full Sensormatic Solutions portfolio, including third-party data to deliver unmatched insights into shopper experience, inventory intelligence, loss prevention and operational effectiveness with advanced technologies, like AI and Machine Learning. This enables retailers to act on prescriptive and predictive data-driven outcomes to confidently move into the future. Please visit Sensormatic Solutions or follow us on LinkedIn, Twitter, and our YouTube channel.

###

© 2022 Johnson Controls.  All Rights Reserved. SENSORMATIC, SHOPPERTRAK, TRUEVUE and the product names listed above are trademarks and/or registered trademarks. Unauthorized use is strictly prohibited.

 

Media Contacts

Share

Learn more about how Sensormatic IQ can revolutionize your approach to analytics.

Contact Us